CRM Uzmanı

Mazars Denge

 Mazars Denge was founded by two partners as an accounting firm in 1977 and was integrated with Mazars in 1999.  Mazars Denge serves a portfolio of nearly 1,500 companies with more than 382 professionals, at Istanbul, Ankara, Bursa, İzmir, Denizli and Gaziantep offices.

Mazars is a leading international audit, tax, accounting and advisory firm. Operating as a united partnership, we work as one integrated team, leveraging expertise, scale and cultural understanding to deliver exceptional and tailored services in audit and accounting, as well as tax, financial advisory, consulting services. Mazars has grown into a global, connected partnership of over 42,200 professionals with a presence in over 90 countries and territories.

Bored of your routine? Looking for new opportunities? This is the very right time to apply Mazars Denge! We, as an ambition team of marketing, are looking for a new colleague who will overwhelm us with her/his speed, ambition, CRM knowledge and create a difference...

The ideal candidates should have the following qualifications;

Fluent in English (second language or French is an asset)

1-2 years of experience in CRM related roles, preferably in B2B services with an interest for new technologies

Strong analytical skills to interpret data sources

An entrepreneurial vision or entrepreneurship experience

Organization, project management, communication and interpersonal skills (strong time management skills to work with the small but dynamic team)

Joy of life is a must

İŞ TANIMI

Your day in a nutshell:

Identifying opportunities to improve the client lifecycle and to enhance the client experience through each CRM touch point

Understanding segmentation and requirements at each stage of the client journey to create effective CRM communications and campaigns

Scheduling, testing, and deployment of all CRM activities and input into the selection and targeting of specific segments for campaigns

Following CRM best practices and the latest techniques inside and outside our industry to evolve and help maximise customer engagement opportunities

Key Responsibilities:

CRM Management

• Take active role in devising and implementing the annual CRM Strategy and prepare a roadmap and milestones for delivery of CRM and engagement activities
• Deliver CRM campaigns to acquire, retain, grow and win back clients
• Organize client satisfaction surveys; analyze and report the results regularly
• Take active role in defining profiles and segments based on behavioural and industry data and help to provide relevant insight

Database Management

• Manage the synchronisation of different data platforms and data quality
• Undertake regular data search routines to monitor and correct missing, obsolete or incomplete data
• Create and/or work with existing processes and team to produce timely, effective marketing campaigns
• Follow up and monitor related KPIs